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ImproveNet Expands Online Service Offerings
SCOTTSDALE, Ariz. (February 25, 2005) – ImproveNet, Inc. (OTC Bulletin Board: IMPV),
a leading home improvement network of choice for consumers, home improvement
service providers and manufacturers, announced the expansion of its home
improvement service offerings to include several new home improvement trade
categories, an advertising and online home improvement product news delivery
solution, and a service provider directory. These new offerings are key
building blocks in ImproveNet’s on-going business expansion and commitment
to be the home improvement network of choice for consumers, home improvement
service providers and manufacturers.
ImproveNet now offers nearly 60 home improvement trade categories for homeowners
to select from when submitting a home improvement project service request online
at www.ImproveNet.com, such as kitchen and bathroom remodeling, roofing, attics
and basements. Seven new trade categories have been added to this list and two
preexisting categories have been renamed to enhance the matching process between
specialized service providers with customer service requests. ImproveNet also
expanded their service offerings to include AdServePRO™, an advertising
outlet for providers of home improvement materials and services as well as 1-800-CONTRACTOR
(SM), an Internet and telephone directory service with a customer rating system
of service providers. These new offerings focus on meeting the needs of the home
improvement market.
“These new and expanded service offerings have strengthened ImproveNet’s
position in the market by adding solid building blocks to continue successful
execution of our vision to be the nations dominant home improvement
network offering the highest quality, most comprehensive and most pervasive services
to attract, match and develop the best service providers and most well-informed
customers anywhere,“ said Jeffrey Rassas, ImproveNet CEO.
New trade categories that have been added include: American Disabilities Act
(ADA) Retrofitting to accommodate America’s growing population of seniors;
Home Entertainment, Home Networking and Design-Build Services for home amenities
such as home theaters and smart homes. In addition, Window Fashions to encompass
all window coverings such as blinds, shutters and draperies; and Water Damage
Repair, Mold Removal and Radon Gas Testing to aid in the present task of home
maintenance. ImproveNet has added these trades to meet both the growing and changing
needs of America’s homeowners.
Some preexisting trade categories that were renamed to better clarify the job
types include Garages/Outbuildings trade, which has been divided into Garages/Carports
and Outbuilding/Storage Sheds and the Floor Covering trade, which has been renamed
Flooring and encompasses most any type of flooring on the market today.
The new advertising solution, AdServePRO™, connects businesses searching
to promote their products and services to consumers and service provider’s
ready-to-buy home products or building materials.1-800-CONTRACTOR (SM), ImproveNet’s
newly introduced service provider directory has proven to be a valuable new resource
designed to take the guesswork out of hiring trustworthy home improvement professionals.
It allows homeowners to make informed decisions after visiting the website at
www.1-800-CONTRACTOR.com or making a quick phone call to 1-800-CONTRACTOR (1-800-266-8722).
When a project is complete, the homeowner is then able to provide feedback about
their project at 1-800-CONTRACTOR.COM. This gives the customer the opportunity
to play a key part in strengthening the quality of the resource to benefit members
using the service in the future. This ‘phone-to-web integration’ also
rewards service providers for ‘going the extra mile for their customers’ by
providing a reliable stream of referrals positioned to enhance their business.
About ImproveNet
ImproveNet, Inc. is the home improvement
network of choice for customers, home improvement service providers and
manufacturers, offering the most
reliable referral-matching service and comprehensive solutions anywhere.
The ImproveNet® TrueMatch™ platform automatically connects
homeowners to screened contractors, architects, designers and builders
available in their area. Through ImproveNet’s website and 1-800-Contractor,
ImproveNet has been connecting homeowners to screened and system-rated
contractors for over eight years. ImproveNet.com offers thousands of
pages filled with management tools, product showcases, visualizers, expert
advice, and active message boards, providing its customers and associates
with instant access to the nearly $500B home improvement marketplace.
The ImproveNet AdServePRO™ service delivers the latest industry
news on product and services. ImproveNet has an expanded network of industry-leading
affiliates and professional associates. For further information, contact
ImproveNet, Inc. toll free at (888) 777-2212 or visit www.ImproveNet.com. "Safe
Harbor" statement under the Private Securities Litigation Reform
Act of 1995: Certain statements in this press release constitute "forward-looking" statements
that involve a number of known and unknown risks, uncertainties and other
factors which may cause our actual results, performance or achievements
to be materially different from any results, performances or achievements
express or implied by such forward-looking statements. These risks and
uncertainties, include, but are not limited to the statements made regarding
ImproveNet’s trade categories, advertising solution AdServePRO™,
and directory 1-800-CONTRACTOR™ and the success or acceptance of
such product and service offerings, competitiveness in the marketplace
of these product and services offerings, the effectiveness of management’s
strategy, and other risks detailed in the Company's Securities and Exchange
Commission filings on Form 10-KSB and Form 10-QSB. Undue reference should
not be placed on these forward-looking statements, which speak only as
of the date hereof. We undertake no obligation to update any forward-looking
statements.
For Further Information, Contact:
Erica Schramm
Tel: (480) 346-2073
Mobile: (480) 748-8239 erica.schramm@improvenet.com
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