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Full House: How Americans Furnish Their Homes

A home's not a home unless it's full of stuff. In our latest report, we analyze data from multiple consumer surveys in order to better understand how Americans furnish and decorate their homes. Whether you live in a small studio apartment or on a sprawling six-bedroom estate, furnishing and decorating your living space can be quite an undertaking. For some, the work's never done; for others, it can't end soon enough. But for most people, there's a lot of time and money at stake, and plenty of pressure to make a home that's comfortable, functional and expressive.

In the first part of our report, we explore how Americans shop for furniture.

As part of our report, we studied trends in the American Consumer Expenditure Survey, released annually by the U.S. Bureau of Labor Statistics. Specifically, we looked at spending habits across 20 major cities, to see where people spend the most on household furnishings.


From September 19-22, 2019, we surveyed 1,850 Americans ranging in age from 18 to 68. Fifty-five percent of our respondents were female and 45 percent male.

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